Case Studies

Keventer Website Development

A closer look at the Keventer website sections we built to improve product discovery, customer experience, content management and SEO visibility.

Keventer Website Development
Case Study

Website Sections Built for Better Discovery, Experience and SEO

At Symmetrix Systems, the Keventer website case study shows how we built custom WordPress sections to improve customer experience, product discovery and search visibility. From the Cream & Fudge store locator and Metro product catalogue to SEO-friendly media and recipe sections, each module was developed to make the website more useful, structured and easier to manage.

Keventer Website Enhancement

Custom website features developed for store locator, product catalogue, media updates and recipe sections to improve user experience and search visibility.

Introduction

Keventer needed more than a standard corporate website. The goal was to build custom website sections that could improve customer experience, support product discovery and strengthen SEO performance.

The project focused on key modules such as the Cream & Fudge store locator, Metro product catalogue, and SEO-friendly media and recipe sections.

Keventer needed custom website sections to improve store discovery, product browsing, content visibility and SEO performance beyond a standard corporate website.

Keventer Website Development
Website https://www.keventer.com/

Customer’s Problem

The client wanted the website to support better organic visibility and provide useful customer-facing features. The difficult parts were the Cream & Fudge store locator, Metro product catalogue, and media and recipe content hub.

The store locator needed search, state-wise filtering, store count, map integration and dynamic store listing. The Metro product catalogue needed a clean category structure for products such as milk, ice cream, dahi, doi, lassi and paneer.

The media and recipe section needed a proper structure for blogs, news and recipes, including tags, preparation time, servings, ingredients and methods. The main challenge was to combine custom functionality with SEO-friendly structure without making the website difficult to manage.

Keventer needed customer-facing website sections for store search, product browsing and recipe/media content, all structured to improve user experience, search visibility and backend manageability.

Technology

We studied the website requirements and planned custom sections for store search, product browsing, media updates and recipe management.

  • Analytics
  • Audit
  • CSS3
  • HTML5
  • JQuery
  • MySQL
  • PHP
  • SEO
  • WordPress

Customer Interaction

We studied the client’s website requirements and identified the sections that were most important for customers and search visibility.

For the store locator, we planned a searchable and filterable system so users could quickly find nearby Cream & Fudge outlets.

For the product catalogue, we created a structured flow so users could easily browse Metro products and search engines could understand the product hierarchy.

For the media and recipe section, we planned a content structure that could support regular publishing and long-term SEO growth.

Final Benefit

The final solution helped Keventer create useful, SEO-ready website sections instead of simple static pages.

Customers can now find Cream & Fudge stores, explore Metro product categories and discover recipes, blogs and news more easily.

The business team can manage stores, products and content from the backend in a controlled way. Overall, the project improved product discovery, customer experience and the website’s SEO foundation.

Before

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After

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